Alterego Blondego Blonde Maintain Shampoo 950ml

Over time, natural, lightened or bleached blonde hair develops annoying unwanted yellow reflections which pollute the purity of the color.
Blonde Maintain is an anti-yellow illuminating shampoo ideal for the treatment and maintenance of all natural blonde hair, lightened or bleached, capable of protecting the color, neutralizing unwanted yellow reflections and restoring shine.
The result will be a cold blonde effect and a totally purified and illuminated color.
The purple pigment, which gives the texture its typical full-bodied and deep colour, naturally contrasts the warm yellow reflections by depositing between the scale and the cuticle of the hair, restoring purity to the color and bringing it back to light.

Distribute evenly on wet hair, massage gently and leave for a few minutes. Rinse thoroughly.

Neutralizes yellow reflections thanks to the purple pigment

Aqua (Water), Sodium Laureth Sulfate, Sodium Cocoamphoacetate, Decyl Glucoside, Cocamidopropyl Betaine, Citric Acid, Parfum
(Fragrance), Guar Hydroxypropyltrimonium Chloride, Acid Violet 43, Benzyl Salicylate, Hexyl Cinnamal, Triethylene Glycol, Benzyl
Alcohol, Propylene Glycol, Melaleuca Alternifolia (Tea Tree) Oil (Melaleuca Alternifolia Oil), Methylchloroisothiazolinone
Methylisothiazolinone, Magnesium Nitrate, Magnesium Chloride, Salvia Officinalis Flower/Leaf/Stem Extract, Phenoxyethanol,
Ethylhexylglycerin

Ideal for maintaining blonde, bleached and faded hair.