Paul Mitchell Curls - curls care

The new line of products for curly hair. Detangling. Anti frizz. Moisturizing.

The new original answer from Paul Mitchell to control and define the personality of curly hair. 24% of Italian people declare that they have curly or wavy hair. 76% of people with curly hair use a leave-in conditioner to control it and keep it hydrated for longer. 59% of women with curly hair invest about 1/3 more in the purchase of products than people with straight hair. 75% of women with curly hair use 3 or more products per day.

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The needs of people with curly hair

Anti frizz. Strong rehydration. Untangle the knots with ease. Volume and shape control.

The Paul Mitchell solution

The completeness of the Curls line allows you to solve all problems and act on curly hair at 360 °. The shampoo and conditioner promote rehydration of the hair and help untangle the knots. The leave-in conditioner significantly saves the time spent on hair care, without skipping any steps. With styling products it is possible to create different styles meeting all needs, eliminating frizz, controlling the volume and maintaining the shape.