Previa Silver Blonde Shampoo 250ml - anti-yellow shampoo

Previa Silver Blonde Shampoo 250ml - anti-yellow shampoo

Brand: Previa   -  Product Code: HG013818   -  EAN: 8032993668389
£24.67 £22.42
Description

Previa Silver Blonde Shampoo 250ml - anti-yellow shampoo

Conditioning shampoo to eliminate yellow reflections. 
Shampoo suitable for blond and grey/white hair, bleached, with highlights or super lightening dyes.
It gently cleanses, contrasts unwanted yellow shades and revives the shine of hair. Softens the fiber, giving light and silk effect.




 

How to Use

Apply on wet hair and emulsify; Massage and rinse. Repeat the operation and act for 1-3 minutes. Rinse.

Technical Characteristics


Natural Extract of Mora. (Organic certificate):
The blackberry, thanks to the presence of tannins, is a tonic astringent: it gives new life to hair. It is a fruit rich in trace elements (such as iron, magnesium, calcium, copper, selenium, manganese) and vitamin C that nourish the hair to the root. Its antioxidant, toning and purifying properties make the hair more moisturized, soft, shiny and pleasantly scented.
Hydrolyzed collagen:
Collagen is a protein of the elastic properties and primary structural element of the hair cuticle. In cosmetic treatment for damaged and weak hair, it is used to heal the constituent tissues making it more flexible and soft. The hair is so strong and florid.
Blue pigments:
Hair color is determined by melanin, small colored pigments (blue, red and yellow) whose percentage presence determines the color of the hair. Blue pigments are the ones most easily degradable. Their loss, due to chemical treatments and frequent washing, brings the red and yellow pigment to the light. The presence of blue pigments in the Anti-yellow Conditioning System allows you to turn off golden and yellow-orange reflexes.
pH 4-5 .